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2012 Conference Program
Separate Fee is required
CIDESCO is an international beauty therapy association representing the highest standards of esthetics in more than 33 countries. Presented by the Professional Beauty Association (PBA), CIDESCO Section USA classes offer the latest technical and business education for serious spa professionals.
Sunday, April 22
CW201: Business Building Workshop – Goal Setting for Success
10:00am-1:00pm
Learn how to be successful in all aspects of the skincare business from our diverse panel of experts. Our panel will share their experience drawn from all facets of the beauty industry, ranging from education, sales expertise, retail and salon development and manufacturing. A wide variety of topics will be covered including; how consumers think, tactics for improving organization and planning, goal setting, improving communication and environmental psychology. 3 hour class includes presentations from 3 panelists.
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CW202: Classic European Facial Massage, Including Deep Penetrating Viennese Massage
2:00pm-5:00pm
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LYDIA SARFATI
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CEO and Founder • LTDChairman • NCA’s EstheticsAmerica/CIDESCO USA - Sarkli-Repêchage
CIDESCO's timeless approach to facial massage techniques and theory includes a review of histology and anatomy of the head muscles and bones of the face followed by a detailed presentation of the five classical movements of massage including Effleurage, Rotations, Pettrisage, Tapotements and Vibrations and a demonstration of Viennese massage for skin rejuvenation. Learn how to make the best choice of method based on the client's needs and skin type. Facial massage is an important part of your facial for therapeutic benefits. 3 hour class includes lecture, demonstration and workshop.
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Monday, April 23
CW203: Body Treatments & Deep Tissue Massage: Diagnose & Treat with Confidence
10:00am-1:00pm
Learn how to achieve results by properly determining a client's body type, current condition, objectives and then tailoring a treatment plan. Topics to be discussed include Eastern therapies, body exfoliations, lymph drainage, micro-current and utilization of equipment.
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CW204: Scientific Approach to Facials: Analyze, Diagnose & Treat All Skin Types
2:00pm-5:00pm
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LYDIA SARFATI
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CEO and Founder • LTDChairman • NCA’s EstheticsAmerica/CIDESCO USA - Sarkli-Repêchage
Effective facial analysis is the foundation to successful client treatments. This program provides an in depth understanding of how to properly analyze a client's skin – including the use of the CIDESCO Facial Sheet and Treatment Plan - to allow for proper skin diagnosis and client evaluation. Areas of focus include demonstrations of advanced deep cleansing techniques, brush cleansing, exfoliation, disincrustation, steam and extraction, use of enzymes, chemical peels and proper mask application. Classic Facial is the foundation of esthetics.
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Tuesday, April 24
CW205: Skin Sensitivity & Reactivity: Evaluation & Treatment Options for Rosacea
10:00am-1:00pm
Skin disorders and sensitivity are a major problem that beauty therapists face today. Proper skin consultations and correct treatment is a key for beauty therapy management. Learn how to identify a variety of common conditions and signs it is time to refer to a physician. Identify skin sensitivity such as rosacea, allergic reactions, photosensitivity and various types of dermatitis. Learn what to avoid in treatments and what ingredients will help improve the skin. Proper massage to reduce redness as well as a treatment demonstration will be presented. Medical options will be discussed.
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